Crafted Process
Every week we bring new creative processes to light through stories and ideas.
You know...we give you the insight of how others make things happen in the creator world. Something you can apply to your own life or creative process. We might help you see a clearer pictures, hack into your mind for better ideas or just enjoy the stories our guests share.
Take a listen...it's always changing.
Crafted Process
Why You Should Sell Your Production Company
Andrew Heathcote, a former owner of a production company, shares his experience of exiting his business and transitioning to a new venture. He discusses the reasons behind his decision to sell the company, including a lack of passion and a desire for something new. Andrew now works as a coach and mentor for other production company owners, helping them with marketing, niching down, and storytelling
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Show Notes:
00:00:00 Exiting a Production Company
00:09:39 Being Intentional About the Future
00:22:30 The Uncertainty of Business
00:26:37 Practical Tests in Hiring
00:33:28 Creating Shareable Content
00:41:06 Balancing Work and Personal Life
00:42:03 The Impact of Parenthood
00:50:37 Reshaping Boring Businesses
00:55:52 The Future of Marketing
01:14:02 Niching Down in Video Production
01:21:24 Advice for Starting Out
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Where To Find Andrew:
Contact For Mentoring: https://www.linkedin.com/services/page/994aa6318ab1178786/
Production Company He Sold: https://www.originsagency.co.uk/
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Where To Find Sean:
https://www.linkedin.com/in/sean-r-collins/
https://www.instagram.com/jukebooth/
https://www.jukebooth.com/