Crafted Process
Every week we bring new creative processes to light through stories and ideas.
You know...we give you the insight of how others make things happen in the creator world. Something you can apply to your own life or creative process. We might help you see a clearer pictures, hack into your mind for better ideas or just enjoy the stories our guests share.
Take a listen...it's always changing.
Crafted Process
How Permissionless Thinking Changes Everything
Patrick Moreau is an Emmy-winning filmmaker and the founder of Muse Storytelling. He’s known for his work with Canon, the NFL, and Four Seasons, and for pioneering the idea of “permissionless thinking” — a mindset that helped him build a filmmaking career from the ground up. In this episode, Patrick shares how he turned a wedding film shot on a Best Buy camera into an Emmy-winning career, why creatives should stop charging day rates, and how to sell vision, trust, and value in the age of AI.
00:00 Quick Setup & Intro
01:20 The Power of Vision and AI in Storytelling
06:05 How to Sell Big Ideas with Proof, Not Decks
09:55 Overcoming Resistance to AI in Filmmaking
11:20 Why Creators Need Something Real to Say
14:30 Doubling Down on Being Human
18:20 Building Trust and Outcome Independence
21:10 Why You Should Never Charge Day Rates
25:10 The Victor vs. Victim Mindset
29:20 Patrick’s Story: From Best Buy Camera to Emmy Awards
34:40 How Canon and the NFL Discovered Him
40:00 Permissionless Thinking and the $2M Leap
46:00 Value-Based Pricing and Selling Outcomes
49:30 How to Get Clients to Pay More by Seeing Their Goals
52:10 Building a Filmmaking Career from Nothing
55:10 The 30-Day, $100K Filmmaking Challenge
59:45 Creating Offers that Convert
01:06:00 Why We Sell Experiences, Not Videos
01:09:40 The Future of Filmmaking and Human Creativity
Follow Patrick Moreau:
https://www.linkedin.com/in/pamoreau/
https://www.musestorytelling.com/
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Where To Find Sean:
https://www.linkedin.com/in/sean-r-collins/
https://www.instagram.com/jukebooth/
https://www.jukebooth.com/